Every undelivered OTP, delay in an alert, or missing notification damages customer trust. Failed or delayed notifications mean unhappy customers and reputational damage.

Every message adds up, but your ability to track or optimize costs hasn’t caught up. With multiple vendors, channels, and no cost-saving intelligence, you’re haemorrhaging money and don’t even know where. Every message feels like it’s adding to a ballooning, uncontrollable expense.

Customizing templates for channels, languages, personalization and compliance is cumbersome and slow. Changes are inefficient, and the lack of flexibility slows everything down.

Your customers trust you with their data, but managing preferences, ensuring consent, and proving message delivery isn’t just complicated, it’s risky. One mistake could mean hefty fines, or, worse, losing your reputation.  Tracking and enforcing these requirements across systems is a constant uphill battle.

Delivery rates, costs, engagement, failures - data exists, but it’s everywhere and nowhere at the same time. Without centralized reporting, the answers you need are buried under hours of manual digging.

Your resources are wasting time on custom notification logic, integrations, compliance tracking and and writing endless scripts for notifications. This isn’t where innovation happens, but it’s where resources are being spent.

Legacy CCMs remain rigid, inflexible, and opaque. They’re slow to implement, costly to update, and fail to provide the adaptability required for today’s fast-evolving needs.