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FYNO FOR INSURANCE

Communication orchestration built for insurers

Fyno is the orchestration layer between your core systems, your CCM, and every channel vendor, with IRDAI-grade governance and full cost visibility.

100% deliverability
No renewal spam
No rip-out
about fyno illustration

Every renewal should be completed. Every claim should reach.

What’s costing your insurance business today?

Vendor intelligence illustration

Your CCM stores, it doesn’t orchestrate

Your CCM can store and fire, but it cannot retry email, then SMS, then print on T+1, T+2, and T+3. Teams run those manually, and delivery stalls are at best around 92%.

Renewal spams the customer

At renewal a customer gets three SMS, fifteen WhatsApps, an email, and a call, because each department decides independently, with no frequency cap or DND.

Legacy CCM lock-in

Multi-year CCM contracts and millions of stored records make switching feel impossible, so you stay on a tool that cannot do real-time or omnichannel. You are bearing the cost, with no legacy outcomes.

Audit spans IRDAI, RBI, and DPDP

Bancassurance and DPDP mean you must prove who was contacted, when, and with what consent, but the evidence is scattered across vendors and email threads.

Vendor intelligence illustration

Here’s how Fyno helps insurers

CCM orchestration with custom retries

Fyno reries document delivery across email, SMS, and print and stores in a repository via API. All this is automated, lifting delivery from around 92% to more than 95%

Conditional failover across channels

When a channel fails, Fyno re-routes by rule: SMS to WhatsApp to in-app or email, so that every notification finds a working channel without a team watching delivery reports.

Stop the renewal-week pile-up

Workspace-level frequency caps in-line with regulations. Activity-based channel reach-out per policyholder. Audit log to show all channel outreach to avoid spamming customers.

Multi-tenant workspaces for partners

Give each broker, dealer, or bancassurance partner their own workspace, with WhatsApp-as-a-service, wallet or prepaid billing, and isolated reporting.

WhatsApp Flows for buy, renew, & service

Build DIY WhatsApp Flows for quotes, renewals, and policy servicing, integrated with your systems, so that policyholders get an app-like journey inside WhatsApp without you building it.

Switch vendors in seconds, not months

Add or swap a messaging vendor by configuration, in seconds. Fyno is a middleware orchestration layer, so you move without ripping out your CCM or impacting your communication to the end-user.

Template and DLT in one console

Create, approve, and version templates with maker-checker, and handle DLT approval inside the Fyno UI. Classify variables for marketing or transactional use, with no separate portals.

AI voice as a channel

Convert a template to voice and deliver it, including over WhatsApp. Voice adds persistency and improves renewals for life insurance, in the same orchestration layer.

On-prem, residency, and masking controls

Start on SaaS and move on-prem once proven, with a pre-built switch to disable payload storage and vendor monitoring with uptime guarantees. Built information security on residency and masking.

CCM migration, no stack replacement

Migrate legacy CCM data into your new repository through an XML-to-JSON layer, and migrate thousands of templates. Fyno is middleware, sitting between your systems and vendors.

While you’re still here, check out some other features!

Quality assurance

Securely automate communication operations (now with AI)

Fyno connect ingests events from your databases or Kafka, segments users, triggers messages via Fyno Cloud, and now includes an AI agent layer to help automate every step.
Man with beard smiling while working on a laptop, alongside an overlay diagram showing Fyno AI connecting Kafka and DB to customer engagement tools with features like no-code triggers, smart segmentation, AI workflows, and auditable delivery logs.
Man with beard smiling while working on a laptop, alongside an overlay diagram showing Fyno AI connecting Kafka and DB to customer engagement tools with features like no-code triggers, smart segmentation, AI workflows, and auditable delivery logs.
Quality assurance

The most powerful notification center for your app

A plug-and-play socket based SDK for your app with real-time delivery, intelligent digesting, and secure in-app OTP support.
in-app
in-app
Quality assurance

Build trust through intelligent preference management

Give your customers the power to choose how they want to hear from you. With Fyno, you can easily manage consent and user preferences across all channels.
pref-mang
pref-mang
Cost control engine

Cost is rarely the lead reason insurers move, but the savings are real. Each lever activates independently and they operate simultaneously, with no custom engineering build.

Lever
Direct telco & Meta connectivity
Pay only on delivered messages
Payload transformation & trimming
Smart least-cost routing
Deduplication & batching
WhatsApp session pricing
Exhaustive digital delivery before print
WhatsApp engagement built in
Unified log & reconciliation
What it does
Negotiate directly with SMS telcos and Meta for WhatsApp. No CPaaS markup layer.
Delivery confirmation blocks charges on undelivered messages. Number validation removes invalids at entry.
Trims, transforms, and compresses content to stay within single credit limits.
Routes to the lowest-cost channel first; alternates only on failure.
Blocks duplicate triggers across systems. Batches closely timed messages into one send.
Routes non-mandatory messages within open free session windows.
Valid contact data, multi-channel coverage, and live failovers reduce what reaches the print queue.
No-code service journeys and bulk campaigns replace a dedicated WhatsApp tool.
Real-time reconciliation and auto vendor reports remove billing disputes and MIS work.
Saving
Up to 10%
5% of overall messaging cost
5% of SMS cost
~15% on campaign comms
3% of SMS cost
10% of WhatsApp cost
Print and dispatch cost
₹20 lakh to ₹1 crore / year
90-95% of support & analyst effort
Why does insurance comms leak reach, time, and trust?
Criteria
Document delivery
Channel failover
Customer view
Renewal pile-up
Vendor switching
Templates / DLT
Voice
Deployment
Legacy CCM + point vendors
Store and send, manual retries
None or manual
Per-system, per-product silos
Each department sends on its own
Three to four month integration
Multiple portals, email approvals
Not in legacy systems
SaaS only
Fyno for Insurance
Email to SMS to Print, T+1/T+2/T+3
Conditional SMS to WhatsApp to email
Customer 360 across the relationship
Central frequency capping and DND
Switch providers in seconds
DLT approval and maker-checker in one UI
Template-to-voice, delivered on WhatsApp
On-prem with payload-storage controls
What You Gain
Delivery climbs from around 92% toward 95%+.
Every notification finds a working channel.
One comms history over a 20-year policy.
The customer is not buried at renewal.
Migrate without a multi-quarter project.
Template governance without the portals.
A renewal-grade voice channel, built in.
Meets CISO residency and masking needs.

Frequently asked questions about insurance communications

We already have a CCM. Why add Fyno?

Your CCM was built to compose and store documents, and it does that well. What it usually cannot do is orchestrate delivery: retry Email, then SMS, then Print on T+1, T+2, and T+3, fail over across channels in real time, and keep a single delivery and consent record. Fyno is a complementary orchestration layer that sits alongside your CCM, not a rip-and-replace. It adds retries, conditional failover, frequency capping, and a unified log, and it can store rendered HTML, TXT, and PDF back to your DMS or repository via API. You keep your CCM and your vendors; Fyno makes them deliver and prove delivery.

How do the T+1/T+2/T+3 retries and repository storage work?

You define the fallback once: which channels, in which order, and on which day. Fyno attempts the first channel, and if delivery is not confirmed it retries on the next channel on T+1, then T+2, then T+3, across Email, SMS, WhatsApp, and Print. Each rendered output, HTML, TXT, or PDF, is stored to your DMS or communication repository through an API, with a timestamped delivery record. This replaces the manual retry process insurance teams run today and is what moves measured delivery from around 92% toward 95% and higher.

Can Fyno stop the renewal-week message pile-up?

Yes. The pile-up happens because each department sends on its own with no shared rules. Fyno enforces frequency caps, for example a maximum of three non-regulatory communications a day, and DND once, centrally, so they apply across every team and product. Regulatory messages are exempt where required, and preference and channel rules are honoured at send time. The result is that a renewing customer no longer receives three SMS, fifteen WhatsApps, an email, and a call in the same week, which protects both experience and DPDP posture.

How fast can we switch a messaging vendor?

Adding or swapping a vendor is a configuration change measured in seconds, not a three to four month integration cycle. Because Fyno sits in front of your vendors as a vendor-neutral layer with pre-built integrations, the new provider is activated by configuration and traffic routes to it under your rules. This is the structural answer to legacy lock-in: you can move off or around a contract without re-integrating every system, and you can run vendors in parallel during a transition.

Can you migrate our legacy CCM data and templates?

Yes, and for many insurers this is the starting point. Fyno can run as a migration layer alongside your current CCM, converting legacy records, for example millions of XML records, into the JSON your new repository expects, at production throughput. Templates, often several thousand, are migrated into one console with versioning and maker-checker. Because Fyno runs alongside the incumbent during the move, migration is incremental rather than a single high-risk cutover, which is what makes a multi-quarter CCM migration feasible.

Do you support voice for persistence and renewal calls?

Yes. Voice runs as a channel inside the same orchestration layer, and Fyno can convert a template to voice and deliver it, including over WhatsApp, which legacy systems generally cannot do. For life insurance, voice is the persistency and renewal workhorse, so having it in the same journeys, with the same routing, failover, and logging as your other channels, means a renewal sequence can move from SMS to WhatsApp to a voice call under one set of rules.

Can we deploy on-prem, with data masking?

Yes. A common pattern is to start on SaaS and move on-prem once the deployment is proven, and Fyno supports that path. It includes a pre-built switch to disable payload storage, so sensitive content is not retained where policy forbids it, plus vendor monitoring with uptime guarantees. For CISO and InfoSec teams, this addresses data residency and masking directly, and on-prem deployment keeps customer data and logs inside your environment and inside India.

Are you audit-ready for IRDAI, RBI bancassurance, and DPDP?

Yes. Every send produces a timestamped record linking the message to its template version, channel, vendor, delivery outcome, and consent status, and these logs can be forwarded to your own data lake in real time. Template governance with maker-checker and DLT sync keeps approvals controlled and recoverable. When an IRDAI, RBI bancassurance, or DPDP inquiry arrives, the answer is a single queryable record rather than a reconstruction across vendors and email threads.

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